ISBA unveils new look
by Catherine Turner
The Incorporated Society of British Advertisers (ISBA) is unveiling a new look for the first time in ten years. The rebrand, which includes a new logo, was created by Exentric.
The refresh comes less than two months after director general Mike Hughes took up his new role and just a week before the ISBA annual lunch and publication of its annual report.
Hughes says the logo combines “freshness, openness and confidence” and positions the society as the “voice of British advertisers”.
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