Kelly MarCom launches new logo for Greater Raleigh Sports Council
Kelly MarCom, an integrated marketing communications firm, today announced that it has officially launched the new logo design for the Greater Raleigh Sports Council, a Triangle organization promoting the region as a leading site for sporting events and groups.
“We really believe that Kelly MarCom’s design truly encompasses the spirit of our organization,” said Alison Barnwell, director of the Greater Raleigh Sports Council. “The creativity and execution of the design process was outstanding, and we are extremely impressed.”
The new logo mark, which features four crescents in shades of deep red and grey forming a circular shape, was created to express energy and motion. Overall, the logo symbolizes how the Greater Raleigh Sports Council is a catalyst within the business community for a collaborative effort in the greater Raleigh area.
Greater Raleigh Sports Council
The logo was unveiled during the Council’s Quarterly Meeting on Wednesday at the RBC Center, where the guest speaker was Hockey Hall of Fame member and Carolina Hurricanes announcer Chuck Kaiton.
“Kelly MarCom is committed to providing a fresh and dynamic approach to an organization’s existing look, and we feel confident that we did just that with the Greater Raleigh Sports Council,” said Shelley Kelly, president of Kelly MarCom.
Since its inception in 1998, the Greater Raleigh Sports Council has played key roles in attracting the CIAA basketball tournament, USA Baseball Headquarters, Jimmy V Women’s Basketball Classic, and the WUSA Carolina Courage to the Triangle area. Members also have enjoyed networking events through the Greater Raleigh Sports Council’s partnership with the Carolina Hurricanes, the Carolina Courage, the Carolina Mudcats, the Durham Bulls, the NC State Wolfpack, Saint Augustine’s College, and the University of North Carolina Tar Heels.
Kelly MarCom, established in 1996, is an award-winning integrated marketing firm specializing in consulting, marketing communications, public relations, event marketing, multi-media, web development and hosting. The firm has two divisions for specialized marketing: the Catalyst division, launched in 2005, specializes in life sciences and Magnetic, launched in 2006, focuses on sport and event marketing. The firm employs over 25 associates at the Sanford, N.C. headquarters. The Triangle Business Journal has recently ranked Kelly MarCom in the Top Ten List of both Advertising and Graphic Design Firms.
CONTACT: Lindsay Beck, Kelly MarCom, Inc., (919) 718-6506 (Ext. 10), lindsayb@kellymarcom.com
Source:
Press Release
