Company also launches new corporate identity program; kicks off print and web advertising campaign

Bluestreak, a leading provider of digital marketing technologies and services, today announced it has opened a new office in New York, relocated its office in London, grown its sales team, and launched a new corporate identity program and supporting print and web advertising campaign.

The company, based in Providence, RI, recently opened a sales office in New York City and relocated its UK office from Richmond to Central London in order to have closer access to its client base and new business efforts. The company does a great deal of business in both the US and the UK. In addition, the company recently grew its sales team significantly under the leadership of Mary Byrne, SVP, Global Sales, Marketing and Services in order to better service existing clients and recruit new prospects.

Bluestreak offers clients a range of digital marketing solutions including:

• A next-generation, permission-based email marketing platform, ionMX
• A powerful ad management solution, ionAd (with a strong legacy in rich media)
• Strategic services for guiding customers through digital customer acquisition and/or retention programs

“Bluestreak, which has been a strong player in digital marketing since 1999 in rich media, ad serving and email marketing, is ready for a fresh start,” said Doug Anderson, President of Bluestreak. “As a company with a strong client base and rich legacy in the industry, we felt that expansion to key cities and growing our sales team was an important next step. And in this increasingly crowded space, it’s vital to constantly reevaluate your brand identity and marketing investment and we’ve reached that critical juncture.”

The new corporate identity program includes the introduction of a fresh new company logo, a newer look and feel for all Bluestreak collateral, a website redesign and the launch of a corporate branding campaign in print and online media.

For more information about Bluestreak, please visit http://www.bluestreak.com

About Bluestreak
Bluestreak is a leading provider of digital marketing technologies and services that help global marketers and agencies connect and interact with their online customers. A pioneer in rich media, the company today offers a full range of digital marketing solutions including a next-generation, permission-based email marketing platform, a powerful ad management solution and strategic services for guiding customers through digital customer acquisition and/or retention programs.

Bluestreak sets itself apart by providing marketers with state-of-the-art email marketing capabilities, including response-oriented creative development, email sweepstakes solutions, email program health checks and messaging on emerging platforms like RSS and SMS.

Headquartered in Providence, RI with offices in New York, Dallas and London, more information on Bluestreak can be found at: http://www.bluestreak.com.

Source:
Bluestreak

Bernd Naumann, 03. Sep. 06