University Of The Pacific - Identity Standards Manual
Excerpt:
Introduction
This identity standards manual has been created to preserve the value and unity of University of the Pacific’s visual identity. Uniform, high-quality reproduction is critical to ensuring positive impressions.
The University of the Pacific Wordmark must always appear crisp, clear and readable. The colors must be consistent regardless of the medium, substrate or process. To ensure uniformity, all reproductions must be taken from approved logo artwork and colors must be carefully matched. The following pages provide a brief set of guidelines to use the Pacific identity correctly. (…)
Pacific Seal
Any collateral, document or piece of merchandise that displays the seal is stating that this material has been officially sanctioned by the University of the Pacific. Because the seal functions as the official signature of the university, it must NOT be altered in any way.
The seal may be used in conjunction with the Pacific Wordmark (see page 14) or on its own. The seal should never be used extraneously to fill space or to create a pattern.
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Source:
University Of The Pacific - Identity Standards Manual [Pdf]
