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New look for Pipex
Leading UK ISP Pipex has launched a new corporate identity which emphasises “IP” - intending to reflect the dominance of Internet Protocol across all platforms now.

The UK's first commercial ISP, Pipex says it has integrated the new branding to reflect its full service offering, incorporating “Pipex for voice and broadband”, “Pipex for hosting” and “Pipex Network Services” for corporate managed services.

The Pipex logo will also feature on Fulham FC's team shirts next season.

The new branding follows the acquisition of Homecall from Caudwell Communications in March, adding around half a million users to Pipex's customer base. Pipex is now claims to have over 1m customers.
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Source:

netimperative

Carola Hopp, 16. May. 06