American Longevity Changes Name To Youngevity For Greater Global Brand Recognition
American Longevity, a leading designer of dietary supplements and cutting-edge personal care and wellness lifestyle products, founded by Joel D. Wallach BS, DVM, ND, and Ma Lan MD, MS, announces a company name change to Youngevity, effective immediately. The name change more effectively aligns the company’s corporate name with company objective, brand designation, and is a major step in the company’s Global Branding strategy.
Established in 1991 in Dallas, Texas with the intent to help people “Live Younger Longer!”, Youngevity formed a strategic alliance with American Longevity in April 2004. Youngevity is known for its comprehensive “Anti-Aging” product line and emphasis on quality products and company integrity.
“American Longevity has steadily evolved over the last nine years. Our new corporate identity of Youngevity more aptly embodies the global scope of our company and the full nature of our expanding product line and company emphasis,” said Dr. Wallach.
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Youngevity
