
3PV® Unveils New Brand Identity; New Logo
On the heels of rolling out its revolutionary new electronic signature AssureSign, 3PV®, a leader in complete verification solutions, has launched a new brand identity that includes a new Web site, logo, colors, collateral materials, trade show booth, promotional video and slogan – Insight. Imagination. Innovation.
The new brand identity is an outgrowth of not only the company’s rapid growth but also its development of cutting-edge technological products to help its clients verify their customers’ choices. The three-word slogan represents the essence of a triple-play strategy on which the company is founded and which distinguishes it from competitors. (…)
Those familiar with the company will see a dramatic change in its appearance as the new brand rolls out this Spring. The logo consists of a stylized three that is a visual depiction of the triple-play strategy of Insight, Imagination and Innovation, symbolized by three red balls at the end of each tip of the stylized three. The name 3PV appears below the symbol as part of the platinum and red logo treatment. This look is played out in tones of black, grey, red and white as well as geographic patterns throughout the new Web site and collateral materials.
The new Web site includes more comprehensive content about the company presented in a dramatic and eye-catching fashion, including an animated depiction of the new logo and slogan on the home page. Sections cover details about AssureSign, third party verification services, regulatory updates, call recording offerings, and more.
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Source:
PR Web