Dijji Corporation Unveils New Corporate Identity Reinforcing Company's Evolution and Progress
Formerly Dwango Wireless, New Brand Highlights Company's Expertise in Producing, Publishing, and Promoting Engaging Mobile Media
Dijji™ Corporation, a mobile media company that extends premium consumer brands through the mobile channel, today announced a company name change from Dwango® Wireless, (OTCBB:DWGN), effective Dec. 12, 2005. The launch of the Dijji brand and corporate identity also includes an entirely revamped company Web site at www.dijji.com, as well as a new company logo and assets. A new ticker symbol for Dijji Corporation will be announced at 1:05 p.m. PT on Dec. 12, 2005.
The new company brand and name results from the October 2005 trademark and technology separation agreement between Dwango Wireless and Dwango Co., Ltd. (TOKYO:3715), a Japanese mobile entertainment supplier.
“Today's unveiling of Dijji represents a historic milestone for the company,” said Alexander U. Conrad, president, COO and interim CEO of Dijji Corporation. “When we originally started out five years ago, the market for mobile content was still in its infancy. Since then we are proud to have grown along with this dynamic industry, establishing strong partnerships with many of the leading wireless carriers and premium brand partners in North America. We look forward to building on that success as Dijji.”
Since the company was launched in 2000, Dijji has a proven track record of successfully launching prominent brands such as ESPN, Napster, Playboy, Rolling Stone and USA TODAY into the mobile marketplace. The company has created an extensive library of mobile media entertainment that includes branded content channels, games, graphics & images, messaging, ringtones and video.
“The Dijji brand reflects the company's commitment to innovation, creativity and growth, which is a parallel to the mobile content industry's evolution these past few years,” said Jared Nieuwenhuis, director of marketing communications for Dijji. “We are confident that the team behind Dijji will play an instrumental role in moving wireless carriers, partners and consumers from brand awareness to brand insistence throughout the mobile ecosystem.”
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Source:
Business Wire
