
Camp Quality USA announces new logo look
Camp Quality USA, a non-profit 501©(3) organization providing year-round support programs for children with cancer and their families, introduces its new “child celebrating life” logo. The logo brings a fun, youthful look to the organization while symbolizing hope for all its kids.
“As our organization grows, we want an image that is aligned with what we do and makes a stronger connection to the experiences our programs provide children with cancer,” said executive director, Patty Harris.
The new logo represents a child with arms reaching toward the stars. There is dual messaging throughout the logo: a child at camp seeing the stars in the sky, a child reaching toward the stars as they dream of the future, and, if looked at from a different perspective, a smiling face. This logo represents feelings of happiness, being uplifted, and hope.
The slogan of the organization remains “Letting Kids with Cancer be Kids Again.” It supports the true essence of what our programs are intended to do.
Camp Quality USA, Inc. has touched the lives of more than 7,000 children with cancer. The organization, which was established in 1986, is a community-funded, mainly volunteer-run organization that provides free camping experiences and year-round support programs for children with cancer and their families.
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Source:
The Daily Citizen