logo_university_north_florida.gif

Student-centered brand debuts at UNF
Anyone who has traveled to campus recently may have noticed something different at UNF. In addition to thousands of students attending fall classes and new buildings under construction, there is a distinctive new look at the University.

Whether it's the brightly colored banners that line the entrances or a new logo on sweatshirts and t-shirts in the bookstore, the change is unmistakable.

But the visual changes the University has adopted with a new look are only a small part of the unfolding story. The new logo symbolizes a new commitment made to all UNF students.

Earlier this year, President John Delaney accepted the recommendations of the University's Integrated Marketing Team to adopt a student-centered brand for UNF. At first blush, a commitment to students appears obvious for a university. But on closer scrutiny the depth of the commitment distinguishes UNF from any other state university in Florida. (…)


Source:

UNF Visual Standards [PDF]
University of North Florida

Robert Salzmer, 19. Aug. 05