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Hosting.com Unveils New Identity
New Corporate Identity and Website Take Advantage of Desirable URL and Better Aligns Company with Global Customer Base

Hosting.com, the first name in hosting, was unveiled today as the new name and URL for Express Technologies, following an acquisition in June, 2004 of Hosting.com by Express Technologies. Having completed the integration of the new corporate identity, the company unveiled its new logo, tagline and website at a company-wide meeting at an event late last week. Hosting.com's new website can be found at www.hosting.com.

President and CEO, Darren King, noted that the company's new logo, featuring a blue and white three-dimensional image of a world, reflects “Hosting.com's continued support of a growing global customer base and our continued commitment to innovative industry firsts in hosting products and services. We are proud to continue the tradition of the brand with the most competitively-priced and comprehensive managed hosting options on the market today, including dedicated servers, co-location and Virtual Private Server options.”

The streamlined presentation of Hosting.com's new website reflects a philosophy of personalization and customer choice. The new site allows visitors to navigate the many reliable and secure hosting options offered by the company in a quick, simple and secure environment. (…)

Following the debut of Hosting.com's new logo and website, the company has embarked on an aggressive brand and product-based marketing campaign. “Hosting.com has tremendous word of mouth referral business and we are looking to leverage and support that momentum through partner programs, traditional and some not so traditional marketing methods to continue to increase product and brand awareness in the marketplace,” said Jonathan Erwin, V.P. of Sales and Marketing for Hosting.com.
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Source:
Hosting.com

Carola Hopp, 12. May. 05