
MediaBattery - we create your message
New:
visual identity, slogan
Launched:
1st January, 2005
Story in brief:
After a survey among customers and potential customers, MediaBattery found out that the house style didn't match with the image perception. Therefor, the company decided to develop a new, more friendly-to-touch and approachable visual identity. With the new slogan 'we create your message', MediaBattery aims to make a clear statement towards (potential) customers concerning the company's core business. A brand new website is due to be launched.
To preserve the benefit of recognition (particulary by current customers), it was decided to keep the same setting (image, short name, subtitle). Key terms are 'movement', 'communication', 'heat' and 'implementation'. The mb-seal can be used seperately from the logo in case it's a clear reference to MediaBattery.
MediaBattery was founded in 2003 and focusses on web development, digital- and visual branding and consultancy. In Europe, MediaBattery is one of the very few companies specialized in consultancy regarding the Eurovision Song Contest, Europe's biggest annual music event which is being watched by more than 150.000.000 people worldwide. The company works for customers in The Netherlands, Belgium, UK, Germany and Greece.

the old logo
Credits:
CEO - Sietse Bakker
Source:
Media Battery
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