The U.S.Robotics AdBuilder provides you with materials, tips, and guidelines to help you leverage the U.S. Robotics brand and products for your own marketing needs. You are welcome to use these materials in accordance with the terms and conditions of use of materials obtained from this Web site.
Excerpt:
Tips and Guidelines
The U.S. Robotics brand is a symbol of quality and reliability that has a positive impact on your customers. This section helps you make the most of the reputation we have built by sharing tips and guidelines to execute communications using the U.S. Robotics brand and trademarks.
Trademarks are important for establishing and protecting corporate and product identity but they are fragile rights that can be lost through misuse. Trademarks must be used properly and consistently, otherwise the trademark risks becoming generic, making the mark impossible to enforce (as happened with the terms aspirin, zipper, and cellophane). Learn more about trademarks in What are Trademarks and Servicemarks?
Source:
U.S.Robotics - AdBuilder
