
Here you find the Identity Guidelines (Agencies and Congregations) of the Mennonite Church.
Excerpt:
Introduction
We are pleased to share with you this booklet of visual identity guidelines for the new Mennonite Church. The Joint General Board Executive Committee of the Mennonite Church, General Conference Mennonite Church and Conference of Mennonites in Canada approved this symbol to represent the new church in February 1999.
The simple, green drawing of a dove carrying an olive branch reflects Jesus’ baptism and his life and ministry; the Holy Spirit; biblical history; and the mission and values of the new Mennonite Church.
When the new visual image was being considered by the Joint General Board,
former CMC general secretary Helmut Harder may have summed it up best when he said the image suggests to him the biblical pilgrimage, with references to past, present and future. “A strength of the image is that it ‘touches down’ at a number of places in our salvation history,” he said.
Designer Glenn Fretz, Waterloo, Ont., created the image with help from designers Judith Rempel Smucker, Akron, Pa., and Ron Tinsley, Philadelphia, Pa. Fretz said that creating a symbol and visual identity system for the new Mennonite Church was the most challenging assignment of his career. “It is quite a privilege to be given the task of trying to represent the spiritual heart and soul of a people,” he said. (…)

Source:
Mennonite Church - Visual Identity
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