Corporate Identity

Excerpt:
Charles Sturt University’s visual identity consists of all the elements especially designed for use on University printed items, signage, goods, vehicles, buildings and websites.

The University’s full title is “Charles Sturt University” and should appear thus on all printed material as part of the logotype. The initials CSU must NOT be used as a visual identity for the University and may only appear in text.

The correct application of these elements will result in the University continuing to portray a strong, consistent image, representing its corporate philosophy and values.

All staff engaged in official University business are authorised to use the visual identity.

Link: Visual Style Manual

Robert Salzmer, 14. Dec. 03